How to Help Victims of the Oklahoma Tornados
One of the most devastating tornados in U.S. history tore through Oklahoma City Monday, wreaking considerable damage to the suburb of Moore.
The Oklahoma City medical examiner’s spokesperson originally reported at least 51 deaths, including 20 children, though those counts are no longer thought accurate. The storm reduced homes to piles of rubble and destroyed entire neighborhoods. Two elementary schools, one in Moore and another on the town’s border with Oklahoma City, were among the devastated buildings.
Recovery will be an arduous task. Beyond the buildings, infrastructure such as phones lines, TV cables and cell connections will need to be restored. Read more…
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Xbox Announcement, Pre and Post Show Will Air on Spike TV
The “Xbox: A New Generation Revealed” event — where Microsoft will show off an upgraded Xbox console, games and other gems, will be aired live May 21 on Spike TV as a commercial-free, one-hour broadcast sandwiched between a pre and post show
“Microsoft is set to redefine the home entertainment experience,” Jon Slusser, senior vice president of Spike’s sports and multiplatform programming, said in a statement. “We are thrilled that Spike is the network to give fans the exclusive access to this ground breaking event.”
The pre show begins at noon PT. Cameras will capture announcements starting at 1 p.m. PT from Microsoft Corporate Headquarters in Redmond, Wash. followed by a post-show interview with Don Mattrick, Microsoft’s president of interactive entertainment business. Spike TV, GameTrailers and GTTV’s Geoff Keighley will also share analysis and exclusive behind-the-scenes content, and possibly demos, during the post show Read more…
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Fred Wilson: Yahoo Will Put Tumblr on Same Level as Facebook, Twitter
One of Tumblr‘s earliest investors, venture capitalist Fred Wilson, says the Yahoo deal will lead to an influx of advertising on the platform and bring it to the level of Facebook and Yahoo in advertisers’ minds.
“Tumblr has been pushing their native advertising system into the marketplace for the past year,” Wilson told interviewer John Battelle Tuesday at the CM Summit in New York. “It’s a beautiful system. They say to a marketer, ‘Create a Tumblog. Post what you want to the Tumblog and that could be imagery, it could be video it could be GIFs, it could be anything and then we will allow you to promote that throughout the community, much like the way Twitter does.’” Read more…
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How to Watch the New Xbox Announcement
Microsoft is set to reveal the newest iteration of its Xbox gaming console on Tuesday. With expectations running high for the event, Microsoft has made the stream available to watch in several places.
The Xbox reveal starts at 1 p.m. ET/10 a.m. PT.
We’ve embedded a livestream (below) hosted by GameSpot via Twitch. You can also watch the stream on Xbox.com or via Xbox Live.
In the United States or Canada, the Xbox announcement will air on SpikeTV. Check your local listings for the channel.
If you own a Windows Phone, you can also download the free Live Video Player to watch the presentation. Read more…
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Brilliant Rainbow Appears After Oklahoma Tornado
A category 4 tornado swept through Oklahoma City and its suburbs Monday, overflowing social media accounts with images and videos of the overwhelming destruction
But University of Central Oklahoma student Levont’e D. Douglas managed to vine a moment of calming and reassuring beauty after the storm — a rainbow
Early reports say that the tornado has killed at least 24 people and at least 145 people have been injured. The city continues search and rescue efforts, but hopefully Douglas’ rainbow is an indicator of the city’s resilience Read more…
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How Marissa Mayer Will Use Tumblr
Yahoo CEO Marissa Mayer, who announced on Monday that the company acquired popular social blogging site Tumblr for $1.1 billion, said she will use the site often to share her experiences and interests with the community, from Yahoo news to pictures of macaroon art.
Mayer will blog with the user name MarissaMayr — note the dropped “e,” in line with Tumblr and Yahoo’s other product Flickr
“I intend to keep blogging,” Mayer told Mashable. “I’ve been wanting to blog for awhile, so it was really gratifying to update my profile link on Twitter to my Tumblr page. I will be doing a lot more. I’m not sure if I can create animated GIFs, but I will definitely be posting more pictures.” Read more…
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Why Social Media Is the Front Line of Disaster Response
Nearly one million people are affected by natural disasters each year. In the U.S. alone, some 400 people die from disasters that cost the economy $17.6 billion. Helping respond to these cataclysmic events, social media is now a go-to tool for those effected by disasters
One in five Americans has used an emergency app. Of those Americans effected by natural disasters, 76% used social media to contact friends and family; 37% of used social media to help find shelter and supplies; and 24% used social media to let loved ones know they’re safe.
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