A Start UP Business with a friend

Starting a business with a friend could be a great decision! Be aware, though, that there’s a right way to do it—and a not-so-right way, too. If you and your friend are both entrepreneurs (or …

Read MoreStarting a Business with a Friend: The Important Dos and Don’ts

10-million-designs

What is a design sprint? Originally developed at Google, a design sprint is a 5-day process that allows you to quickly design, prototype, and test ideas. What do Facebook, Apple, Google, and Coca-Cola all have …

Read More10 Million Dollar Product Design Sprints (and the Process)

When you hear people talk about Pay per Click (PPC) Management they typically mean Google AdWords. That said, PPC now spans a whole spectrum of platforms from social media, content, display and of course ‘the …

Read MorePPC Checklist: From Zero to Profit Wielding Hero

The psychology of color will forever be a fascinating topic. Why, then, does writing on “color psychology” feel so shallow? The psychology of color as it relates to persuasion is one of the most interesting …

Read MoreColor Psychology in Marketing and Branding

Over the last few years, many small business owners have developed a love-hate relationship with online reviews. On one hand, when you consider the popularity of sites like Yelp, TripAdvisor, or Foursquare—online reviews are a …

Read More90% of Consumers Say Online Reviews Impact Buying Decisions

Want to make your small business look big? Here’s what customers are looking for when they visit. So you want your website to make you look big. More power to you. But the business experts …

Read MoreThe 10 Things Customers Seek on a Website

Company websites draw more consumers than social media when it comes to product information and brand-related content, according to a recent study.   Company websites draw more consumers than social media when it comes to …

Read MoreConsumers Look to Company Websites First for Brand Content, Study Finds

Unless you’re a small business owner who is not interested in growing your brand, you need to have a website. These days building a business website or ecommerce store is easier than ever: it doesn’t …

Read MoreTop 10 Reasons Why Your Small Business Needs a Website

Thank you so much for allowing us to share the apps and tools you can use for creating your website.#zipsiteITseriesLevel1 #passed

What You’ll Be Creating Blogging, social media, forums—these are just some of the many ways to promote your brand or sell your product online. But if you’re more of a public speaker and want to …

Read MoreCreate and Host a Webinar for Free Using Google+ Hangouts