The 17 Graphic Design Tips All Non-Designers Need to Know

Graphic design tips for non-designers

I have a confession to make…

I am not a trained graphic designer. But if you’re reading this post, you’re probably not either. And I’m guessing you’re not heading to art school anytime soon.

Now here’s the good news…

If you’re designing images for blog posts, social media or online ads, you don’t need a degree in graphic design. You just need to wrap your head around some best practices. And that’s where I come in.

In this post, we’ve put together 17 graphic design tips that all non-designers need to know. If you follow them, you’ll be well on your way to producing awesome graphics for all of your online needs.

1. Start with a great color palette

Ever notice that the best designs tend to have beautiful colors? That’s no accident. Choosing a great color palette is one of the keys to a great design.

Now before you cringe at the thought of choosing your own colors, you don’t have to. Using a site like ColourLovers will give you access to millions of beautiful color palettes. Just find a hex code you like, and use it in your design.

Color lovers

Here are some great resources for finding color palettes:

2. Don’t get carried away with fonts

Ideally, you want to limit yourself to 1 or 2 fonts. This keeps you from having to worry about tons of combinations. If you’re going to use multiple fonts, use one for the header and another for the body.

Limit fonts

3. Have a “Swipe File”

This term comes from the copywriting world, but it’s equally applicable here. A “Swipe File” refers to instances of good copy that copywriters see. In our case, it’ll mean instances of good design that you see.

Take those examples, store them somewhere (your computer, dropbox, etc.) and then bring them back when the time’s right. Provided you don’t rip off someone else in their entirety, there’s no shame in borrowing a little design brilliance.

If you’re designing images for Facebook ads, you might want to check out the AdEspresso Facebook Ad Gallery. You can also checkout design sites like Dribbble and Behance.

4. Don’t be afraid to blank out

No, not blank out in the sense of spacing out. Rather, don’t be afraid to leave blank, white space in your design. Sometimes, as they say, less really is more.

Often designs get so cluttered that some white space with nothing occupying it will actually enhance the design. This may call for a bit of a mental adjustment on your part. But with the right change, you can use this simple concept to jump past seemingly “expert” designers.

If you want a lesson in how to utilize white space, look at any marketing image created by Apple.

iphone-white-space

5. Align your objects

This helps to keep design elements in a presentable order, regardless of their differing sizes. Proper alignment is an easy way to give your images a sophisticated and professional look.

Source: The 17 Graphic Design Tips All Non-Designers Need to Know

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About Maida
She is Zipsite's all around Zipsiter. Only clocks out when she can barely stand. She sings, bakes, and tries so hard to be fit. But don't judge, she can literally strong arm you no problem. She's currently involved with eCorp, Contrib and VNOC, besides being a Brazilian Jiu Jit Su practitioner.

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